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535 · Advertising

Reach the people who run Washington.

535 is the live record of Capitol Hill — built for the audience that actually moves policy. Reach them on the record.

The Audience

Built for one conversation.
Reach everyone in it.

535 is the conversation about American policy — and these are the four audiences having it.

01
Policymakers
Members of Congress & leadership
The elected officials, committee chairs, and leadership offices who actually move legislation.
02
Hill Staff
The people doing the work
Chiefs of staff, comms directors, legislative directors, and the senior aides who staff the policy.
03
Influence & Advocacy
Lobbyists, coalitions, trade groups
Government affairs teams and the coalitions building the case for the policies they want passed.
04
National
Engaged audiences nationwide
Educated readers and viewers across the country who follow Congress and care about what actually passes.
Why 535

A direct line to
the Hill.

01
The Journalism
A newsroom built for Congress
535’s contributing reporters come from NOTUS, Puck, and MeidasTouch — outlets the Hill already reads. Your brand runs alongside rigorous, nonpartisan reporting on Congressional policy and legislative action.
02
The Format
Live from Capitol Hill, three days a week.
Long-format member interviews, legislative reporting, and the lobbyists shaping policy — live every Tuesday, Wednesday, and Thursday when Congress is in session. Not a podcast. Not a newsletter. Live broadcast for Washington.
03
The Opportunity
Be part of the conversation
Advertising on 535 isn’t just a media buy — it’s a signal that your organization belongs in this conversation. The Hill pays attention to who shows up here.
“
From Our Team
“We know exactly who our audience is, we know what they care about, and we want to make 535 indispensable to them. It’s not for everyone, and that is exactly the point.”
Susan Davis
Former NPR Political Correspondent · 535 Contributing Host
Inside the Show

Run with the show.

Three spot lengths. One audience. Your message runs inside the live broadcast on the days Congress is in session — landing in front of the policymakers, staff, and the people who shape what passes.

The Quick Hit
30-Second
Get in, plant the flag, get out. Long enough to land your brand and your ask — ideal when you want frequency over depth.
A Little More Room
45-Second
Time to breathe a little. Room for a quick story, a stat that lands, and a clear close before the next segment.
The Full Story
60-Second
The whole minute. Enough to bring a spokesperson into the room, walk through the policy stakes, or tell the customer story that actually sticks.

Pricing depends on placement, frequency, and how long you run. Tell us what you’re trying to do and we’ll put together a rate card that fits.

Every Page

A weekly banner on every page.

For a full week, your creative runs in the header and the footer of every page on 535.news.

Where it runs
Header & footer of every page on 535.news
What to send
970 × 90 (desktop) & 320 × 100 (mobile) · JPG, PNG, or WebP
How long
One full week per booking
Frequently Asked

Common questions.

When does 535 air?
Live Tuesday through Thursday when Congress is in session, streaming at 535.news.
Who’s the audience?
Policymakers, staff, those who try to influence legislation, and engaged audiences across the country — people who follow Congress closely and care about what actually passes.
Is 535 partisan?
No. 535 is a journalist-founded media company dedicated to deep, nonpartisan reporting on Congressional policy and legislative action.
What ad formats are available?
Three pre-recorded spot lengths — 30, 45, and 60 seconds — run during the live broadcast. A site-wide weekly banner placement is also available.
How do I get a rate card or media kit?
Fill out the form at the bottom of this page and we’ll send the details.
Ready to reach
the Hill?
Tell us about your organization and we’ll put together the right package for you.
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Pitch, Please [
535
Got a tip?

On the record or off. Lawmakers, staffers, lobbyists, journalists — if it belongs on Capitol Hill, we want to hear it.

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Thanks for reaching out. We review every pitch and will follow up if we want to pursue the story.